art is a strategic choice affecting psychology, biology and outcomes
art choices communicate values without words
- digital art communicates innovation and technical pioneering
- local art represents community and responsibility
- traditional art represents continuity and order
- provocative art communicates courage
art makes a space stand out and memorable
high-quality art communicates solvency and attention to detail and comfort. investing in aesthetics sends a message to the community that they are valued, improving self-esteem and a sense of belonging
what can you communicate with tiina eetteri’s art?
– richness and harmony of emotions
– technical quality and sophistication
– cultural and design capital
different brand messages
gennadi
nature as source and satisfaction of all
where god leads, abundance tails
nature is a timeless creation, an endless source of wonder and awe. enter wilderness and prepare to witness something historic and something that has never existed before at the same time
this piece holds shapes of the quetzal bird: two long tail feathers, and a sharp crest. the hem is slit for optimal movement. nature seeks optimal ways to direct attention without losing functionality or getting too complex. two or three focus points are the perfect amount to impact without causing inertia
art in networking spaces
art attracts
people tend to move along the walls or cluster around serving tables, but small discussion groups naturally form around art
art acts as an ice breaker
the biggest hurdle in networking is starting a conversation. art makes it easier by providing a neutral point of contact for participants to reference
art makes encounters more humane
an artistic experience allows people to have a shared experience and a topic of conversation that is not directly related to business
art activates the emotional centers of the brain
when meeting a new contact near a stimulating piece of art, the memory associated with the encounter becomes stronger
art affects the length of stay
Art makes a space more interesting and nourishes the higher senses.
what kind of impact can the art of tiina eetteri have?
– detailed: stops to examine, improves carefulness
– abstract: provokes wonder and creativity
– minimalist: creates a peaceful atmosphere
– harmonious: increase willingness to cooperate
conversation starters
mary’s sacrifice
a woman faces many forms of abuse, exploitation, and coercion related to her sex from girldhood to adulthood and maternity in almost every culture of the world. so much so that even sounding them out feels brutal, even though the actual brutal deeds take place every second of the day, all over the world. they occur in secret but also in broad daylight, forced with lies and terrorism
this piece is for recognition and sympathy for womanity, against the abuse of it. freedom and autonomy are every woman’s god-given rights. claim them, and use them for your good
rush
just flow with it
water is full of currents, rapids, and other powerful forms. the smart and the wise approach them playfully. when the world is properly organized, rush is a transport to a better place
art affects atmosphere quietly
- visually stimulating art relaxes and reduces stress
- spaces with art and greenery increase productivity by up to 15%
- art supports creative thinking and problem solving
- cool tones calm down, warm and dynamic energize
where is tiina eetteri’s art suitable for?
– spaces where people move freely and mingle
– spaces where problem-solving is essential
– spaces that benefit from added energy
– spaces that benefit from harmonious formation



